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Barriers, Opportunities, and Exemplars

The goal of this work has been to examine a set of barriers inhibiting women's access to and usage of financial services, in order to determine which barriers are most relevant to different segments of women in different markets. Ultimately, we intend to suggest which types of interventions can address those critical barriers.

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We believe that if we, as an industry, can align on an approach to addressing the key barriers to women's economic empowerment for specific financial services customers in different markets, we may be more successful in steering resources effectively and coordinating more impactful interventions.

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